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Flex Appeal Logo

Standouts in shelf appeal grab attention

Koochikoo® Lovely Yellow Lemon, Lolly Pop Rainbow, and Cool Mint Treat, 60g

Award: Silver Award—Printing 

Manufacturer: Paharpur 3P; paharpur3p.com 

Description: Koochikoo® meets the constantly growing demand for better, healthier candy experience products that are plant-based, vegan, and gluten-free. This new package designed for Koochikoo® is a first in this category of candy packaging. It is uniquely designed for a premium look—the best part of the pouch is the brilliance in printing. The combination of gloss and matte effect gives an abstract look to highlight certain areas of the package. The pouch is well printed with eight colors by the rotogravure process. The pouch has an attractive traditional look. The design gives a simple yet rich matte corrugated sheet-like look, even though it’s a plastic laminate. The stand-up pouch helps in better utilization of shelf space. 

Earth To Malibu Sachet

Award: Silver Award—Shelf Impact 

Manufacturer: Nosco; nosco.com 

Description: Earth To Malibu’s founders recently partnered with Nosco to craft sample-sized sachets for their premium skincare line, driven by their personal battle with melanoma and a deep commitment to eco-conscious sun protection. With the aid of Nosco’s “Design It For Me” service, the brand designed pouches that seamlessly aligned with their primary packaging components, featuring a premium soft-touch laminate for an opulent look and feel. 

Voyager™ Dog Food Co. Clean and Complete Wholesome Recipe

Awards: Gold Award—Printing; Gold Award—Shelf Impact 

Manufacturer: TC Transcontinental Packaging; tctranscontinental.com/en-us/packaging 

Description: The Voyager™ Dog Food Co. package establishes the value and philosophy of the brand, clearly communicating its mission and the product’s healthy attributes. This unique package design truly stands out on the shelf, with artwork-like printing attractive enough to hang on a wall. Voyager™ takes advantage of each of the panels of the flat bottom pouch by displaying simple and clean branding to clearly convey the Clean & Complete Wholesome Recipe for dogs. 

Hunter’s® Gourmet Smoky Tandoori, 125g

Award: Gold Award—Shelf Impact 

Manufacturer: Emirates Printing Press, L.L.C.; eppdubai.com 

Description: The combination of matte film, dense black and opulent metallic gold, and attractive product images are the key elements that make this package design stand out on the shelf. The pouch is vibrant, colorful, and attractive and conveys the product’s flavor to the end consumer. The overall print and the background black color make the package attractive and create a better shelf appearance. 

TeaZa® Healthy Dip

Manufacturer: Inland Packaging; inlandpackaging.com

Description: This small stand-up pouch carries a big impact on the shelf. The crisp eye-catching graphics stand out against the deep black background. The small pouch also features a hang hole, resealable zipper, and tear notches.

Sunday Lawn Care Pouches

Manufacturer: PPC Flex; ppcflex.com

Description: Flexible film packaging expands to the lawn and garden with the eye-catching and easy-to-use Sunday pouches. Replacing large, heavy fertilizer bags, these individual pouches make it easier and more convenient for customers to care for their plants and grass. The smaller, lightweight size of the bags reduces the carbon transportation footprint compared with traditional fertilizer pouches, which leads to less waste.

Koochikoo® Lovely Yellow Lemon, Lolly Pop Rainbow, and Cool Mint Treat, 60g
Earth To Malibu Sachet
Voyager™ Dog Food Co. Clean and Complete Wholesome Recipe
Hunter’s® Gourmet Smoky Tandoori, 125g
TeaZa® Healthy Dip
Sunday Lawn Care Pouches

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