Manufacturer: Sonoco Flexible Packaging; sonoco.com
Description: As Ferrero continues to expand its offering of the iconic Kinder brand in North America, the company desired a flexible package that would offer high-quality graphics and maintain consumer brand recognition. To deliver this, Ferrero selected Sonoco’s advanced flexo printing technology in a head-to-head comparison with rotogravure. The high-quality Kinder Bueno Mini in a state-of-the-art, multi-serve, stand-up pouch was the result. Sonoco’s advanced flexo is a step up from standard flexo printing, with high dots per inch, high pigment transfer, and extended color gamut, keeping the same flexibility while delivering a higher-quality print and appearance.