Manufacturer: PPC Flex; ppcflex.com
Description: This flexible packaging design features a large, front-facing billboard that grabs consumers’ attention as they walk down the aisle, enhancing shelf impact. The package incorporates windows, allowing consumers to view the product before purchase. Unlike traditional “bag-in-box” formats, the flexible pouch collapses as the product is used, saving valuable pantry space. The flexible pouch significantly reduces material usage, weighing just 41.5 grams compared to over 300 grams for a typical bag-in-box, resulting in less waste for consumers. Additionally, the pouch features a convenient reclosable zipper, allowing consumers to easily open and close the package throughout its use—an advantage not available with standard bag-in-box packaging.