Chips Ahoy!

Manufacturer: TOPPAN Packaging Americas (formerly Sonoco Flexible Packaging); packaging.toppan.com 

Description: Mondelez’s Chips Ahoy! revolutionized the cookie aisle with matte packaging, breaking the gloss coating monopoly. This tactile and visual innovation highlights the cookies’ authentic chocolate chip visuals, enticing taste, and sparking consumer interest. Ditching the typical glossiness for a whimsical, sensory appeal, it offers a standout experience that’s as delightful to touch as their cookies are to taste, matched by customer favorite “peel and reseal” technology with tamper evidence.