July/August 2025

Starbucks® Coffee Designs

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Awards: Silver Award—Printing; Silver Award—Shelf Impact 

Manufacturer: American Packaging Corporation; americanpackaging.com 

Description: Each Starbucks®’ design maximizes the quality and flexibility of rotogravure printing. Deep rich colors, long smooth vignettes, and high vibrancy metallic colors all come together to reproduce these complex design elements. In addition, each Starbucks®’ design takes full advantage of using gloss and matte effects to create further package interest. Starbucks®’ designers have strategically chosen different elements on the package to highlight, creating additional depth and interest. American Packaging Corporation’s HPE Roto™ engravings and printing provide superior quality and durability to continually achieve consistent print results. The result is glorious graphics and eye-catching shelf impact.