May/June 2024

Kissan Fruit Jam Stand-up Pouch, 45g

Share

Manufacturer: Paharpur 3P; paharpur3p.com

Description: This small stand-up pouch for Hindustan Unilever Limited (HUL) in India converts Kissan Mixed Fruit Jam from the traditional rigid packaging in a thermoformed plastic tub to a flexible pouch, a prudent step toward achieving HUL’s sustainability goals. The pouch is designed to keep the product fresh, protected, and safe for consumers over its specified shelf life. The package offers a high-barrier protection against oxygen and moisture ingress to keep the product fresh until consumer use. The conversion results in a significant reduction in HUL’s carbon footprint and packaging landfilled as compared with the traditional packaging of rigid plastics and glass.