Just Magical Marshmallows Generation 3.0

Manufacturer: Printpack; printpack.com  

Description: This year’s “Just Magical Marshmallows” promotion is another limited-edition pouch that contains just the marshmallows usually found in General Mills’ Lucky Charms™ cereal. A rainbow, covered with renderings of all the marshmallows inside, is featured prominently on a gold pouch that stands in for the pot of gold at the end of the rainbow. The simple and instantly recognizable graphic design with the pouch’s metalized structure results in a package that excites Lucky Charms lovers of all ages.